"yamahog" (yamahog)
05/23/2016 at 09:27 • Filed to: FYI | 4 | 17 |
This morning, a suggestion came through my Facebook feed. Normally I come across pretty cool stuff, and I’ve bought too many workout/Jeep/car/bike/hedgehog shirts that way. Today, however.... woof. These are literally the first three options I was shown:
I get it - Facebook knows I’m a woman, and knows I’ve shown interest in cars. Unfortunately for this company, (who upon further investigation sells really cute and gender inclusive children’s books and apparel), this was the first impression I and a fellow lady gearhead friend were given. Blue box cut shirts for those who play with cars, pink V necks and ladies cut for “tolerating” cars and “hearting” guys who like cars.
A few other women commented with the same sentiment - hey, what gives? - and it turns out the “plays with cars” is available in men’s, women’s, and kid’s, sizing, both colors, among other cute products. They’re even working on a father-daughter racecar book!
So I’m not writing this to shame them, but to point out that whatever algorithm Facebook is using is just not giving the best first impression of their products to the target market. Seriously, if I hadn’t seen that two of my friends with good taste liked the page and checked it out myself, I would’ve scrolled right by. If you’re trying to hit the “ladies” + “car interest” market, we’re generally not interested in shirts saying we just “tolerate” cars or are groupies to the guys. Just show off the enthusiast options, maybe in ladies V neck and the standard box tee so we know you sell both sizes!
And PS: if anyone was thinking of the “Tolerates cars” shirt for a non-gearhead partner... consider how it would feel if you were a big Giants fan and your partner gave you a “Tolerates the Pats” shirt. Sure, they’re not the Eagles, but still not everyone’s cup of tea!
Supreme Chancellor and Glorious Leader SaveTheIntegras
> yamahog
05/23/2016 at 09:37 | 2 |
!!! UNKNOWN CONTENT TYPE !!!
I’d be so mad if I dated someone who had a “Tolerates the Devils” shirt...anyway, whatever FB does use, it isn’t always accurate. I get a ton of ads on my newsfeed for shit I don’t touch/use (make up, cat supplies, etc)
Rainbow
> yamahog
05/23/2016 at 09:40 | 4 |
If I had a “tolerates [partner’s interest]” shirt, it would say that I tolerate serial killers and I’m not sure that’s a good message to put out there.
smobgirl
> yamahog
05/23/2016 at 09:42 | 1 |
That’s pretty funny. I haven’t gotten the shirt ads, but I have a screenshot somewhere for “Unbeatable pricing on this Porsche!” that was a child-sized ride-on from Toys R Us. Facebook hasn’t quite gotten this targeted advertising figured out.
Bourbon&JellyBeans
> yamahog
05/23/2016 at 09:43 | 2 |
This is the kind of shirt that you need to wear while with someone else who is wearing their own version of the same shirt (poorly worded, but I mean the shirt “still plays with cars” lacks any context unless you are physically with your child who is wearing the “plays with cars” shirt)
And that is vomit-inducing. Don’t be that weird family who goes to the mall all wearing matching shirts. It’s a family outing not a field trip.
smobgirl
> Supreme Chancellor and Glorious Leader SaveTheIntegras
05/23/2016 at 09:45 | 1 |
I hate football, but I can totally see someone giving me a “Tolerates the Broncos” shirt. I’ll be a good sport and watch games in exchange for a “Tolerates F1" partner.
Supreme Chancellor and Glorious Leader SaveTheIntegras
> smobgirl
05/23/2016 at 09:48 | 0 |
thinking about it, i could’ve given all my ex girlfriends a “Tolerates (insert sports team here) shirt....
Dr. Zoidberg - RIP Oppo
> yamahog
05/23/2016 at 09:49 | 1 |
Oof. Those are bad.
TheBloody, Oppositelock lives on in our shitposts.
> yamahog
05/23/2016 at 09:53 | 1 |
Before I blocked facebook ads, I used to get ads for my local Jeep dealer. “Hey I see that you have a passing affinity for Land Rovers, here’s an ad for Jeep”. Lol wut?
yamahog
> Bourbon&JellyBeans
05/23/2016 at 10:14 | 2 |
Not gonna lie, Travis and I have coordinating blipshift shirts, but we’re totally aware of how vomit-inducing it is to wear them at the same time. Just so happened to be wearing matching ‘Merica ones when he proposed.
Rainbow
> smobgirl
05/23/2016 at 10:48 | 1 |
Judging by your avatar here, are you sure they’re not just really creepily accurate?
CaptDale - is secretly British
> yamahog
05/23/2016 at 15:34 | 0 |
Have a link?
yamahog
> CaptDale - is secretly British
05/23/2016 at 16:42 | 1 |
Here’s the site: http://www.thelittleredracingcar.com
They also responded really well when myself and another woman pointed this out, said they are making more ads to fix the issue, and that more ladies and girls shirts are in the works too. 10/10 would purchase cute automotive things for other people’s kids
CaptDale - is secretly British
> yamahog
05/23/2016 at 17:35 | 0 |
Thanks
Jake - Has Bad Luck So You Don't Have To
> yamahog
06/10/2016 at 08:25 | 1 |
Personally I’m curious who buys the shirts with some ridiculous mechanical skull and a bunch of tools and some trite message from 40 years ago like “let me drop everything and work on your problem” written on it all looking like a tattoo in screen-print form.
Seriously what the fuck is this? The only person I know who I can imagine wearing this is the meth-head white trash mechanic the buy-here-pay-here I used to work for farms work out to occasionally. And even then he prefers a wifebeater.
LongbowMkII
> Jake - Has Bad Luck So You Don't Have To
06/10/2016 at 08:39 | 2 |
My biggest question is: why is it censored?
I’m a real tough guy, I like to fight, drink and race. But please no cursing.
Jake - Has Bad Luck So You Don't Have To
> LongbowMkII
06/10/2016 at 08:51 | 0 |
Especially something as mild as ‘asshole’. This is some 5th-grader bullshit here.
Rustholes-Are-Weight-Reduction
> yamahog
06/10/2016 at 08:51 | 1 |
Oh, you didn’t mean these eagles did you?